Transforming customer insights with Ai-driven profiling
Creating an Ai-driven profiling solution in a complex banking environment
- Agentic design
- Agentic workflows
- Product design
- UX design
- UI design
WILLIAM STONE
Building clarity from complexity.
This portfolio showcases my work in user experience, agentic workflows, service and product design.
Selected work
View all workCultural transformation in a data-driven organisation
How strategic design leadership shifted company culture toward user-centred thinking
- Leadership
- Cultural change
- UX design
- UI design
Transforming CommBank iQ service delivery through blueprinting
Using service design to visualise workflows and enhance the end-to-end customer experience
- Service design
- UX design
Transforming a design system through cultural change
Implementing strategic problem-solving in design system development
- Cultural change
- Design systems
- Leadership
- Product management
- UX design
- UI design
Reimagining spacing: The Quantium Design System spacing epic
Developing a semantic spacing model to enable flexible interface density
- Design systems
- Leadership
- UX design
- UI design
About me
Hey it’s Will, thanks for popping by
I find my joy in creating interactions that feel natural and meaningful. It’s incredibly fulfilling to see someone’s eyes light up in that “aha” moment when they connect with my work. When I’m not creating experiences for others, I’m capturing moments with my camera or unwinding in the waves.
